How Much is a Thank You Note Worth?

Posted by Kristin Baird on May 21st, 2019 • No Comments »

I was recently talking with a manger who was complaining about the amount of time she spent recruiting, interviewing and onboarding new employees. She had marginal employee engagement scores so we spent some time delving into how to build stronger engagement. One of the things I discovered was that she did very little to show appreciation and give recognition.

I’m a big believer in sending thank you notes to show appreciation and offer recognition for hard work. In this world of emails and text messages, a hand written note takes on special meaning. It says you took the time to put pen to paper and deliver it the old fashioned way.

Cost of Thank You Notes – Priceless

If you buy your thank you notes in bulk or on sale, the cost can be as little as 10 cents apiece, but the real value can prove to be priceless. Many people are so moved when they receive a thank you note that they keep it for years. I know this because I’ve asked hundreds of audiences over the years if they save thank you notes from their bosses. My informal field research indicates about 95% will save them.

I find it terribly sad that many healthcare employees feel unappreciated. Remember that a great patient experience requires engaged employees. Employees are more engaged when they feel appreciated. What would happen if you spent at least 15 minutes per day sending thank you notes?

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Baird Consulting


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