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What Would You Do if You Were Brave?

Posted by Kristin Baird on November 11th, 2015 • No Comments »

Years ago, as I was considering leaving my “real job,” I had the pleasure of hearing singer, Jana Stanfield at a women’s health conference. To this day, I credit one of her songs, If I were Brave, for pushing me out of the corporate door, and into my home office with nothing but a handful of business cards and a vision which is now Baird Group.

We all have dreams and aspirations, whether we work within an organization or for ourselves. But dreams and visions can never become reality without bravery. It’s bravery that pushes us past the worries and into action. It’s bravery that helps us stay focused on the vision in spite of resistance. It’s bravery that positions us as strong leaders because it’s bravery that reminds us to stay focused on doing the right things for our team, our patients, and their families.

Virtually all of the patient experience champions I meet have a passion for excellence. They have dreams of making the world better through every patient encounter, but what many of them lack is the courage to fight the good fight. Or they work for someone who lacks the courage needed to change the culture. They get discouraged by naysayers and succumb to resistance. This causes them to settle for “good enough.”

What would you do if you were brave?

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Baird Consulting


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